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Search results for “brand image”
Speeds are essential for travel app brands
04/26/2017
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1:44:26 PM
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The performance of app can go some time to creating loyalty. Image load and search result speed are areas that can be measured and improved.
BTG Hotels focuses on upper midscale brands following phased consolidation
03/29/2017
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11:28:57 AM
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BTG Hotels has completed first-phase consolidation of former BTG Hotels Group and Homeinns Group in nine months after their merger and will be focusing on upper midscale brands for the next few years.
Dear Chinese airlines: Digital marketing works in other ways
03/07/2017
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3:21:02 PM
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Joseph Wang, Chief Commercial Officer of TravelDaily China & ChinaTravelNews, discusses digital marketing trends for China’s airline industry.
Data on its own isn’t enough, make it part of an organization’s culture
02/09/2017
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3:29:24 PM
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Data alone cannot provoke change - rather accessibility, acting on it, customer support, training, incentivizing employees and ending up with the development of a customer-centric culture is key, says RJ Friedlander, CEO of ReviewPro.
7 pillars of Shiji’s business transformation
02/16/2017
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5:14:10 PM
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Shiji envisions being a part of consumers’ lives when they “eat, sleep, shop and play”. This forms the basis of group’s latest transformation - being a platform service provider with strong data and analytical capabilities encompassing various sectors.
The future of everything in travel
01/28/2017
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4:00:09 PM
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Openjaw Technologies' CEO Kieron Branagan examined six important trends in China to grasp global technology and travel in the future.
How to improve the visuals on your hotel website
12/12/2016
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10:57:50 AM
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Making photos bigger, adding more photos and including descriptive information can all help to improve hotel bookings.
China's business travelers to spend $345bn in 2017
12/09/2016
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1:53:24 PM
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The expenditure of Chinese business travelers is expected to reach USD 345 billion in 2017, an 8.4% increase year on year, according to major business travel management firm HRS.
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